The project for 'SMD Servicio Médico a Domicilio' focused on creating an efficient online presence aimed at conversion. Adopting a clean and professional design, I used shades of blue to convey trust and calmness, which are crucial in the medical services field.

The strategically incorporated touch of red is designed to highlight key elements and guide the user's attention to critical calls to action, thus facilitating the conversion of visitors into potential clients.

My involvement in the project went beyond web development, extending to the creation of the logo and brand identity. The logo design reflects the essence of SMD: accessibility and professionalism in home medical services. The visual continuity between the logo and the website helps establish a cohesive and recognizable brand image. The website structure was conceived with simplicity to ensure an uncomplicated user experience, prioritizing the conversion of visitors into clients.